Hello!
Today we have not just a regular newsletter. Today I would like to briefly introduce myself.
I'm Sergei. Currently (and hopefully forever!) I'm located in Lisbon, Portugal with my family, two dogs and drum kit.
24 years in news media. I've started as a sales manager and moved to editor-in-chief, founder and director of independent news media roles in Russia (before 2018, when the were some independent media and when I left the country).
Almost 10 years in media consultancy for news media in Baltics, Poland, Central Europe (I'm also working with Thompson Foundation, BCME, Internews, Zinc, DT Global Europe etc.). Started with monetization and content distribution, but four years ago I pivoted to mediatech.
This year I founded a small consultancy in Portugal named Novocean. Actually, this is one-person agency. Here I'm accumulating skills and knowledge to deliver some value to clients: workshops, seminars and strategic consultancy on AI implementations, tools development for news media and content teams. For example, October 3 I'll be doing a seminar about AI in media in Stockholm School of Economics in Riga.
AI For Newsroom was built upon my personal needs to find out how newsrooms in Europe actually deal with AI. Started as a simple index of initiatives, now it has more sections, AI-based CMS, AI chat, simple newsletter engine.
Also I run Startupt.in — small news media (with big ambitions though!) that covers startup ecosystem in Portugal. I've built it based on the tools I've developed (long live vibe coding!). And it is 80% AI agentic based. So I act like EIC, having team of agent and tools to do almost all newsroom jobs. Here I wrote about my AI setup, by the way.
And I have Sevenly.in — pet project for my friends — daily music quiz with human's and AI-generated quizzes.
So, nice to meet you all and thank you for reading AI for Newsroom. Here are this week's updates.
New on AI For Newsroom this week
Stories, guides, initiatives, and signals we surfaced in this issue.
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